Big Blue to Blow Ads Into DVD's

IBM to shove ads onto DVDs regardless of whether you want them there or not.

Which is just like most other failed or failing advertising schemes that equate forced viewing with more sales.

Overtly advertising to me while I watch a movie is a pretty solid way to permanently turn me off to your product. Please do not do this, please do not purchase this advertising and do not purchase DVDs that are known to have this garbage on them.

More advertising is not the answer.